Indian Bollywood actor Aditya Roy Kapur (L) and actress Shraddha Kapoor pose during a promotional event for the romantic drama Hindi film OK Jaanu directed by Shaad Ali in Mumbai on December 16, 2016. (Photo credit: STR/AFP/Getty Images)

Traditionally January can be a graveyard for new releases in India but producer Karan Johar is looking to buck that trend with OK Jannu, a romantic comedy/drama pitched at Millennials, starring Shraddha Kapoor and Aditya Roy Kapur.

Launching on Friday in India, the U.S., the U.K, the Middle East and Australia, the Shaad Ali-directed film has several factors in its favor. For one, the Fox Star Studios India release is a remake of Tamil director Mani Ratnam’s 2015 hit OK Kanmani, which starred Dulquer Salmaan and Nithya Menen.

Aditya and Shraddha had terrific on-screen chemistry in director Mohit Suri’s 2013 romantic musical Aashiqui 2. Another potential plus is the A. R. Rahman-composed soundtrack which includes a remix of his 1990s hit Hamma Hamma.

Moviegoers in India have been starved of appealing Hindi releases since the launch of Aamir Khan’s Dangal nearly a month ago. The sports drama directed by Nitesh Tiwari is the all-time box-office champion in India, amassing 353.68 crore ($53.1 million) through Tuesday, beating Khan’s PK.

Ratnam served as a co-producer on Dharma Productions’ OK Jannu, which was granted a U/A (parental guidance for children under 12) certificate by the Central Board of Film Certification (CBFC). The board ordered four cuts to the dialogue but in the socially conservative country had no objection to the premise of an unmarried couple living together in Mumbai.

CBFC chief Pahlaj Nihalani told DNA, “The times are changing. At one time couples couldn’t even meet before marriage. Now, they get a chance to spend time with one another to know whether they are compatible or not. That’s a social reality. We must recognize and respect the changes in social mores.”

Aditya Roy Kapur plays Adi, a young game designer from Lucknow who dreams of emigrating to the U.S and living the American dream. He comes to Mumbai to work at a start-up game development firm.

Initially he lives with Gopi (Naseeruddin Shah), a straight-laced former High Court judge and his wife Charu (Leela Samson), a cheerful, witty and quirky classical singer whose memory is fast fading due to Alzheimer’s.

In a chance encounter during his friend’s wedding Adi meets Tara (Shraddha Kapoor), an architecture school graduate who longs to go to Paris to pursue higher education. Eventually they live together and pressure mounts on them to get married.

does face competition from Paramount’s , which marks the Bollywood debut of Deepika Padukone alongside Vin Diesel, Ruby Rose, Donnie Yen and Samuel L. Jackson, and from two regional releases.

Director Karaan Guliani’s is an action drama starring Amrinder Gill, Ranjit Bawa and Simi Chahal, which follows a young man who returns to India to reconnect with his parents and his roots. d by Priyanka Chopra and Madhu Chopra’s Purple Pebble Pictures, it is getting the widest ever release for a Punjabi title in India and internationally

Ilayathalapathy Vijay and Keerthy Suresh star in Tamil writer-director Bharathan’s an action thriller produced by Vijaya Productions. The plot revolves around a young man (Vijay) who takes up his girlfriend’s fight for justice against a corrupt guy (Jagapathi Babu) who created a multi- million dollar business by misleading aspiring medical students and their parents.

This is Vijay’s 60th film and follows , which was the highest-grossing Tamil film in India last year. is launching in about 55 countries, marking the first time a Tamil film has been released in markets such as Mexico, Lithuania, Latvia, Poland, Ethiopia, Rwanda and Moscow, to the Indian Express.

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